. الإنجليزية 1992

Aimed at students of business management and also practising managers, this series covers the five main areas of - marketing, finance, personnel, production and operations, and language reference. Each of the four management books is based around those areas essential for learners who need to develop their knowledge of management principles and practices, together with business communication skills. All the management books draw on mainstream management texts used for teaching and on courses throughout the world. The language reference book forms an integral part of the series, covering the essential elements of the language, and provides practical guidance on business communication. Language skills are developed within the context of business management. The book covers: the operations function; planning operations; organizing operations; controlling operations; quality management; and human resources management.